David Strom (david (at) strom (dot) com) and Paul Gillin (paul (at) gillin (dot) com) are two long-time tech industry journalists who have run many print publications, created dozens of Web sites and written thousands of articles, white papers, and now podcasts on various technology topics. Paul’s new book is called The New Influencers: A Marketer’s Guide to the New Social Media. David’s old (2001) book is called The Home Network Survival Guide and still available for the curious although outdated. Paul’s also writing another book – Secrets of Social Media Marketing – that’s due for release in the fall of 2008.
These hopefully weekly podcasts will involve discussions of old and new media technology, ways that tech PR can learn from the mistakes of others and recognize leading-edge ways to communicate using both kinds of media. We hope you enjoy them and invite you to suggest topics for us to cover.